33Across has created advanced data models for Fortune 1000 brands, with code on over 1 million publisher sites. Their publisher network yields more than 30 billion intent and interest signals from social sharing behaviors such as copy & paste of images, text and links (both public and private), content consumption, and search. Through LiveRamp, partners can tap into 33Across’s vast collection of data insights, including more than 200 audience segments, such as holiday shoppers, football fans, and expectant parents. The insights are based on a variety of dimensions, including interest, intent, content consumption, keyword searches, copy and paste actions, and social-sharing activity.
LiveRamp Powers Conde Nast’s Audience Tool
33Across and LiveRamp Expand Partnership; Offer Marketers Insight Into 200+ Audience Segments